Resources

Word of the Day: Self Assessment from Blumer CPAs on Vimeo. Transcript: Yo, yo, it’s Word of the Day, where we take a word and we talk about the strategy behind that word in helping you run your agency or your creative business better, and this is a big one. It’s self-assessment. That is big, and we were talking about that in a group. We were leading an entrepreneurial group not long ago, and this self-assessment idea came up where people are generally not good at looking at themselves and determining where they are, how they feel, what they’re doing, how well they’ve done. […]

Word of the Day: Planning from Blumer CPAs on Vimeo. Transcript: There’s often a twist on our Word of the Day videos, and this one may have a twist for you. Word of the Day is planning, and we’ve all heard about planning. We know what that is, right? We use a calendar to plan. But planning is basically courageous. That’s how I view it. Planning is looking into the future, and it’s telling the future what it’s going to do. That is courageous, and a lot of us don’t feel the strength and ability to do that, but that’s what successful people do. […]

Word of the Day: Anxiety from Blumer CPAs on Vimeo. Transcript: It is Word of the day, where we share a word and talk about how it strategically can impact how you grow your business. And the word of the day today is anxiety. And I’ve been reading a lot about this. My partner and I been discussing this, and reading a lot about it in some books we’re studying right now. And it’s fascinating that there are some authors that approach anxiety, and that is the anxiety driven by moving forward and taking risks and doing new unknown things. This anxiety is a […]

Word of the Day: Narrow from Blumer CPAs on Vimeo. Transcript: It is Word of the Day, that’s where we take a word and we learn strategically what it means in growing and scaling creative service companies and this word is narrow. If you’re walking on a narrow road, if you’re in a narrow place, you’re going to meet more interesting people because not everybody walks a narrow road. And when you’re not confused with a bunch of stuff if you’re on a narrow road or if you’re in a narrow place you can notice insights more readily because there’s not a lot of […]

Consultants Avoid Risk Collusion from Blumer CPAs on Vimeo. Transcript: Julie and I just got through doing some consulting with a client. We’re going to do more consulting soon here, and any consulting is inherently embedded in the risks we’re willing to take. Basically what that means is consulting typically ends up being change. Change has got to happen and that’s why people come to us because change has got to happen. When change has to happen, typically how much risk we’re willing to bear is embedded in the decisions of change. It gets pretty uncomfortable. Sometimes you get to a stopping point when […]

The Order of Building Your Business from Blumer CPAs on Vimeo. Transcript: As you think about your service based organization that you’re building, just think about there’s two sides really that you’re always managing. Right? It’s a market side.. It’s an external side. That’s your client side. That’s where you’re positioning towards and making purpose statements towards. Then there’s an internal side. That’s the service side. Right? That’s that’s the things you can control, and do things about, and build structures and team models that serve that market side. Julie and I’ve been in our service model for a long time, and we do […]

Word of the Day: Business Model from Blumer CPAs on Vimeo. Transcript: Word of the day or phrase of the day is business model. I’m writing some stuff about a business model right now, so it’s on my mind. So I wanted to to share it with you. So a business model is basically how you capture, produce, and deliver value, basically. You run a business and the one thing you got to do is you got to figure out what’s the value that the market needs? How do we craft it and create it? How do we deliver it and how do we […]

Word of the Day: Time from Blumer CPAs on Vimeo. Transcript: Hello class, it’s Word of the Day, where we talk about some strategic things, so I’m going to just post a word or a phrase for you to think about. And we never talked about this one, but today’s word is time. And a lot of you who know our firm and the way we do things, and a lot of the things we teach, we’re not big billing by the hour people. And that’s just because we don’t believe anything special necessarily happens with the passing of an hour from the beginning […]

Word of the Day: Presenting from Blumer CPAs on Vimeo. Video Transcript: It’s word of the day. And if you’ve been in any kind of counseling or therapy type situation or coaching situation, you may know the difference between presenting and root issues. And when we do consulting work with agencies, a lot of times we’re trying to vet out the things they bring to us as the problems in their business as to what is a presenting issue, that is a second or third order problem caused by another issue, which is a root issue. So what we’re always trying to do in […]

Word of the Day: Dual Minded from Blumer CPAs on Vimeo. Video Transcript: Hey hey it’s Word of the Day where we pick a word, or a phrase and we talk about how it affects us as we run our agencies and our businesses. And I have a books, Principles by Ray Dalio. This is a great book. And he highlighted something called dual mindedness. And it’s about integrity. He defines integrity, let me read what he says. He says, “Integrity comes from the Latin word integritas, meaning one or whole. People who are one way on the inside and another way on the […]